Tim DeBoom Two Time World Ironman Champion

Road to Kona

Lindsey Groepper

BLASTmedia
  lindsey@blastmedia.com 

317.806.1900 x.114



FOR IMMEDIATE RELEASE

Ironman World Champion Tim DeBoom Announces Entry into 2008 Leadville 100 Ultramarathon Trail Race



DeBoom enters his first ultramarathon, choosing the nation’s toughest 100 mile trail race through the Rocky Mountains



(Boulder, Colorado – April 15, 2008) – Tim DeBoom, a two-time Ironman World champion and America’s No. 1 ranked long distance triathlete, today announces his entry in the 2008 Leadville 100 trail race – a 100 mile ultramarathon through the Rocky Mountains of Leadville, Colorado. The Leadville 100 marks DeBoom’s first try at an ultramarathon and is regarded as one of the toughest annual races in the country, with runners climbing and descending a total of 15,600 feet. 



“Competing in the Leadville 100 will push and challenge me in new ways both mentally and physically, and I am looking forward to rediscovering how it feels to run without pressure,” said Tim DeBoom. “Competing in triathlons is still my passion and winning another Hawaii Ironman is a top goal of mine, but I’ve conquered it twice before and am excited to try something that I’m not 100 percent sure I can even finish.”            



DeBoom is bringing his athletic expertise and champion drive to the Leadville 100. Currently America’s No. 1 long distance triathlete, DeBoom is an avid runner who enters Leadville with both enthusiasm and apprehension. The 2008 Leadville 100 will be DeBoom’s first ultra-marathon and the first time he has competed in a running race over 26.2 miles.            



The 2008 Leadville 100, or The Race Across the Sky, is an annual race in Leadville, Colorado that presents runners with a 50-mile out-and-back trail and dirt road course through the Rocky Mountains. Climbing and descending 15,600 feet, runners compete at high elevations between 9,200 and 12,620 feet – making the 100 mile race one of the toughest ultra-marathons in the country.           



Consisting of around 500 runners, barely half of the Leadville 100 competitors finish in the 30-hour time limit set by organizers. The race, which begins before dawn, is most known for the grueling trails and the two climbs up the 12,620 foot Hope Pass – encountered on both the outbound and return leg of the race.          



The 2008 Leadville 100 will take place on August 16 and 17 in Leadville, Colorado. The race has a start time of 4 a.m. on August 16. For more information on Ironman Tim DeBoom, please visit
  www.timdeboom.com or, for more information on the Leadville 100, visit  www.leadvilletrail100.com.  



About Tim DeBoom

Tim DeBoom is the 2001 and 2002 Ironman World Champion and presently ranked the No. 1 long distance triathlete in the United States. He is currently on the Pro circuit and lives in Boulder, Colorado, with his wife Nicole.
  

Lindsey Groepper

BLASTmedia

lindsey@blastmedia.com

317.806.1900 x.114



Two Time Ironman World Champion Tim DeBoom Announces Purchase of Triathlon Production Company



DeBoom and partners purchase the Red Rock Company, announce 2008 race schedule



(Boulder, Colorado – February 28, 2008) – Tim DeBoom, a two-time Ironman World Champion and the No. 1 ranked Ironman triathlete in the United States, today announces the purchase of the Red Rock Company and its race events. Red Rock currently produces five races, with the first race kicking off May 3, 2008 in Puerto Penasco, Mexico.



“I am very excited to be involved in my first race series, as I know how gratifying it is to participate in a well-produced and organized event,” said Tim DeBoom. “Our mission is to put on challenging, unique and fun events aimed at people who want to test the limits of their own endurance.”



Purchased by DeBoom and two partners, Tempe Arizona businessmen and triathletes Kimo Seymour and Mike Melley, the Red Rock events consist of five races held throughout the year, chosen for their popularity and challenging courses.  Red Rock founder Jeff Suffolk will retain an interest in the company and continue to be involved in the management of the events.  All of the races will have a charitable component with a focus on promoting children’s fitness, health and nutrition, as well as collecting food and clothing donations during each event.


The Red Rock schedule includes:

• Las Palomas Triathlon At Rocky Point - May 3, 2008 in Puerto Penasco, Mexico

• SheROX Triathlon Presented by Max Muscle McCormick Ranch - May 10, 2008 in Tempe, Arizona

• Nathan Tempe Triathlon – September 21, 2008 in Tempe, Arizona

• Pabst Blue Ribbon Off Road Triathlon – October 11, 2008 in Tempe, Arizona

• Soma Triathlon “Best of the U.S.” National Championships - October 26, 2008 in Tempe, Arizona



DeBoom is bringing his expertise and champion knowledge to each scheduled race by offering a pre-race talk and an endurance clinic for all race participants. This provides athletes the opportunity to ask questions about training tips, gear suggestions and other topics to an Ironman champion, as well as get motivated by Tim’s story before crossing the start line.



”We are very excited to join forces with Tim and his partners to bring national exposure to Red Rock’s events,” announced Suffolk.  “Tim’s involvement will help elevate the awareness of our races and charitable causes.”



For more information please visit www.redrockco.com. If you would like to learn more about Tim DeBoom, visit his official Web site www.TimDeBoom.com for a biography, photographs and sponsor information.



About the Red Rock Company

Based in Tempe, Ariz., the Red Rock Company, Inc is an event production corporation specializing in producing multi-sport events. Red Rock host events for national sponsors, such as Timex Corporation, Toyota, Pabst Blue Ribbon, Soma Restaurant Group, LLC, Philadelphia Insurance and more. Red Rock also creates charity events for local and national charities as a vehicle to raise funds for the non-profits. For more information, visit www.redrockco.com.


About Tim DeBoom

Tim DeBoom is the 2001 and 2002 World Ironman Champion and presently ranked the No. 1 Ironman triathlete in the United States. He is currently on the Pro circuit and lives in Boulder, Colorado, with his wife Nicole.

 


Tim DeBoom won the Ironman World Championships in 2001 and 2002 and after a few tough years he came back to finish in the top 5 in 2007. 


He sat down to chat with Slowtwitch.




ST: Tim, you had a great race in Kona this year. How did it match up with your expectations?


Tim: I was definitely in a little different spot heading into Kona this year. I had finally learned to appreciate some of my accomplishments and get past some of the harder times as well. After missing the race completely in 06, I had to step back and look at myself and my goals as a triathlete. I really have done more than I ever thought I would in the sport, so it was much easier to enjoy the whole process, training and racing. Being in the heat of the race again, with a chance to win, was very satisfying. The level of competition is higher than ever, and if a few more things had gone my way, I'm there. I dealt with the ramifications of my leg injury from the previous year in all of 07 as well. Not until my Kona training actually started, did I start to really feel like the leg was going to be 100%.

With all of that, it's taken me to this point to enjoy my 4th place this year. At first, I couldn't believe I didn't catch Torbjorn. He had an incredible race. I also started to rethink the way the race had unfolded and all the mistakes that I made. It's always woulda, coulda, shoulda... Now, I am happy and proud of my 4th place. I had great training for it, and raced well against the best in the world. It also feels great to be on top of the American list as well. I take pride in that.




ST: What have you actually done this year to get ready for Kona?


Tim: My Kona prep this year was more of a throw back to the way I did things in 01, 02. Early season Ironman, and some smaller, shorter races throughout the summer. I really limited my travel, as it has been a stress for me in the past. I had a nice long build up to Kona, and included some short running races to get the run feeling good again. It was a lot of solo efforts that got my confidence up for the challenges I would face in Kona.




ST: What are your plans in terms of racing for 2008?


Tim: I'm just starting to think about next year. My plans for 08 are really up in the air. The only races on my schedule for sure are the SkirtChaser 5k's that Nicole and the company are putting on around the country next year. Gotta have that speed work.


 

ST: Looking at the pics from Kona, you look very good on your Felt. Who has helped you with your fit?


Tim: At the beginning of my career, I always did the self fit thing and it seemed to work out okay. Then, as I began to change bikes and things didn't feel quite right, I got a great fit from Craig Turner at Nytro in Encinitas. I think that was back in 99 and I have used that fit ever since. The only thing that changed a bit, accidentally, was my seat height. Your crowd is going to love this, but for a while, my seat was too high and I lost a lot of power. This year things were feeling right on all year, and I think it showed in my riding results. I was one of the faster riders in all the races I did.




ST: How are things going for you in terms of sponsorship these days? What is new and exciting along those lines?


Tim: I have been lucky with my sponsors. I have had most for several years now, and enjoy working with all of them. All the people I deal with are great, and I really enjoy hanging out with them as friends. That's the way it should be, right? RedBull, PowerBar, Oakley, Craft, Wigwam, Zipp, Felt. They are all great. The first 5 have been with me forever, and they have been a big part of my successful career. Felt and Zipp were new to me this year, and I couldn't be happier. It was definitely time for a change for me, and I truly think I'm on the best product out there. Fast, Fast, Fast.

I also have to include my family, friends, and especially, Nicole in this list. Not the traditional sponsors, but definitely part of the support system that I couldn't do without. I'm always on the lookout for new companies to work with. I am picky when it comes to this stuff, because personal relationships are so important to me.




ST: You had some hard times in Kona but you also have won the race twice. Do you think it is the perfect place for the Ironman World championships?


Tim: There is no other race like Kona. I think it is the World Championships for a reason and it always should be. You could move the race anywhere and call it the World Champs, but all the athletes could care less. That race is about the island and not much more. As for the 70.3 World Champs, that one could move around, and I think it should. It will never gain the prestige and respect as a World Championship race staying in Clearwater.


 

ST: Tell us about how you spend the off-season.


Tim: The off-season has always been really important to me to refresh, not only my body, but my head too. I am definitely an active person, so I always like to keep the body moving. I just avoid the regular activities of swim, bike, run. I love to go hiking with Nicole and will be doing some skiing as soon as we get some good snow. I also get into the weight room sooner than later. As for non-active fun, this is usually the time of year to pack it in. We've been to some concerts lately. We just got back form seeing the English Beat up in Aspen, and that was great. Always one of my favorite bands. We try to get together with family and friends we don't get to see much during the season as well. I also try to help out my sponsors with any obligations they want me to do. I recently ran half the NYC marathon as a promotion for PowerBar. My friend Peter Reid paced the winner for the 2nd half. It was a really fun weekend.

I also try to travel with Nicole and some of her Skirt Sports responsibilities. She does an amazing job, and it is really inspiring for me to see her in action. I actually ran her first race in the SkirtChaser race series down in Austin a couple weeks ago. Had a blast. Skirts went off first, and then the men followed 3 minutes later. I think I still have a fast 5k in me.


ST: How many bikes might we find at your house if we came by and looked?


Tim: Way too many right now. I am in the process of purging the house of equipment at this moment. I think Nicole and I have around 20 bikes still in the garage, and don't ask about the wheels. You name it, I've got it. I haven't really sold anything for a few years. The only thing I'm keeping are the Felts and Zipps, so it all must go. I should actually ask the ST crowd if they are interested in me posting this stuff on the classifieds. I have always loved my equipment, and have all types of bikes that get used, but I have reached my limit. It's hard to let myself get rid of the custom stuff, but I would love to see some other people get some use out of it. I will always hang on to my winning Kona bikes though. Both frames are pretty special to me.




ST: I know that you like fast cars. Can you share with us what you drive these days?


Tim: Well, I do like fast cars, but I have downsized lately. I had a BMW M coupe for a while and I think you had one of those. A race car for the road. That is definitely the car I regret letting go of. It was the most fun to drive, but not as practical as I'd like. Couldn't get up my driveway in the winter with it. I thought I'd solve all that with a Mercedes E55 AMG. Again not as practical as I thought, and it ate an unbelievable amount of gas with every trip to town. Luckily, that was a sponsorship car, so it wasn't that big of loss. I also got rid of my Ducati motorcycle last summer. I miss it, but I know I'll have another soon. As for my current cars, I share two with Nicole. We have a Volkswagen diesel wagon, that is great. We are going to run it on bio diesel now. Of course we are, we live in Boulder so we also have one of the new Volkswagen GTI's. Love it, can drive it hard, and it's really practical.


 

ST: Can you share with us some of your food likes and dislikes?


Tim: You know, I'm not really a picky eater. Just recently, I've made a conscious decision to have no preconceived notions about food and be open to trying anything at least once. I have always loved breakfast food. French toast has been a favorite since I was a kid and this year it became my morning race food along with the normal lead up days. I am also a peanut butter lover. That is probably my desert island food. PB&J. I can't think of anything I would put in the dislike category. Most things can be spruced up to the like category. I like food and I like to cook. I do eat pretty healthy as well. I indulge, but in general, we have a healthy diet. The off-season is always fun. Most days consist of lots of coffee, cheese, and chocolate in some form or other.




ST: What about music? Anything you listen to more often?


Tim: I am definitely into my music. Again, I am open to just about everything. The only genre I don't really know much about is country. That doesn't mean I'm not willing to try it though. I love my Willie Nelson. Some of the bands I've been really listening to lately are: Radiohead, Ryan Adams, Eddie Vedder, Paulo Nutini, Jose Gonzalez, Beck, and Donavon Frankenreiter. All great stuff. I've also been enjoying Pandora.com and woxy.com. They are both good for introducing me to bands I might not hear otherwise. Seeing bands live is great as well. Nicole and I saw Ryan Adams on Halloween in NYC this year, and the English Beat a couple weeks ago in Aspen. We're also seeing Aimee Mann this weekend in Boulder.




ST: Where do you see yourself in 5 years?


Tim: I'm definitely at a funny point in my life to be looking 5 years down the road. 10 years ago it was easy to see myself as an athlete forever. Now I'm looking at one year ahead and wondering what I'll be doing. In 5 years I hope to have a larger role in Nicole's and my business, SkirtSports. What she is doing is incredibly motivating and inspiring to so many people, including myself. I also hope to continue speaking to groups, writing to tell my story and share my experiences, and coaching and guiding people through the DeBoom Sports Mecca. I also really hope to stay involved with all my sponsors on one level or another. I thoroughly enjoy all of them and I think I will always be a benefit to them in some way. I'm also, for the first time, able to imagine myself as a father. I'm not sure if I'll get that chance, but it's never too late.




ST: Is there anything else we should know about you?


Tim: It hasn't been till just this time in my life that I can look back and appreciate things that I've accomplished. It's also very easy to look back and have some regrets about things I've done or the way I've acted. It's never too late to make changes, grow up and live a better, more balanced, life.


Top 10 men



1. Chris McCormack (AUS) 8:15:34

2. Craig Alexander (AUS) 8:19:04

3. Torbjorn Sindballe (DNK) 8:21:30

4. Tim DeBoom (USA) 8:22:33

5. Marino Vanhoenacker (BEL) 8:23:31

6. Chris Lieto (USA) 8:25:49

7. Eneko Llanos (ESP) 8:26:00

8. Luc VanLierde (BEL)

9. Michael Lovato (USA)

10. Francisco Pontano ESP


Tim's in the post race press conference.


More to come.


Thanks for all the support.

Okay, so Thursday was rough. I spent most of the day making trips to the airport for family and friends and the rest prepping for another "gathering" at the Red Bull House. Everything went off without a hitch. The pro meeting was the biggest I've ever seen. It used to be 50 people in a room, and now it's 150 athletes and tons of media, agents, family and friends. Quite the spectacle. After taking 5 years to finally change the highly ridiculed 7m drafting rule, the new rule change that has everyone in uproar is the rediculous "wetsuit" rule that pretty much allows you to wear anything at the race start. The biggest problem, besides "affecting" the race is that these suits are so easy to assemble that athletes can actually have custom "one-off" suits made with thicker neoprene and get an even greater advantage. In an attempt to remedy this, the pro athletes have to write their names on the suits, and after the swim portion of the race the suits will be weighed and evaluated and anyone's suit that is deemed out of the accepted measurement range will lead to their disqualification. Hmmm. Tim is racing with an official Ironman sponsor suit - Blue Seventy, so hopefully Ironman's own endorsed products are legal.


Sorry, but we totally slacked on photos yesterday - it was too nuts and Mecca left the camera on and killed the power. I plan on totally redeeming myself today with lots of shots of Tim, his bike and the RB girls. I did get one shot of the RB girls as they played XBox Guitar Hero - addicting game - at the RB House. So, I'll post that at the bottom of this writeup.


One more night of Happy Hour at the House. Anyone on the island looking for a frosty beverage can head on over and we'll be sure to set you up. Come back later and we'll have more images.

Time is getting short and Tim is getting anxious. To quote our Dad, "the hay is in the barn" and it's a waiting game now. The bike is completely built, tires glued and the gameplan is complete. Today is the pro meeting and a couple of appearances for Zipp and Powerbar. Our two other brothers, Todd and Tom arrive today from the mainland, along with Nike pal, Dennis McMinn. The Red Bull House is getting full. Along with them, we have DSM Ambassadors myself and Mecca, the Red Bull gang and our buddy from Patagonia, Andy Marker. Interestingly, the house is still pretty tidy for a bunch of men living in it. At yesterdays Happy Hour with Inside Tri we a pretty full house and are expecting even more with todays happy hour with DSM and Skirt. We're headed over to Tim's place this afternoon to take a few shots of his fully built steed and are hoping to convince the Red Bull girls to pose for a few shots for the blog as well. Couple of other cool blogs out there this week - Peter Reid's goto webguy, Client Lien is doing some good stuff for Triathlete Mag (http://www.triathletemag.com/Departments/Features/2007_Features/Inside_the_Pro_Scene_at_Kona_II.htm) and DSM friend Jessi Stensland is cranking out some good updates for the Ironblog (http://ironman.active.com/).



So Tim's custom Zed Tech Zipps have arrived. Zipp said that its the best custom job they've ever done and we're not arguing with that. Very cool! The wheels also have super high-tech ceramic bearings in them, made by one guy on the planet who supplied a very small elite group of Tour de France contenders. These should fly! Check out our photos.






 


Honest to Gosh I left the camera in the car, but will redeem myself later. Yep, the RB girls have arrived and caused quite a stir downtown. Believe me, this will definitely not be the last time we mention the girls.


Our buddies at the Endurance Conspiracy have been helping us out as well, so be sure to check out their stuff at www.enduranceconspiracy.com - they've got a blog also.


One more plug, Tim just relaunched his website, so be sure to check out some cool video footage and other stuff at www.timdeboom.com. Cool site.


Photos next time...I promise!!

Recent Updates

Tim to Race Leadville 100
Posted on 4/15/2008
Team DeBoom!
Posted on 3/18/2008
DeBoom Purchases Red Rock Company
Posted on 2/29/2008
Tim Deboom on Slowtwitch.com
Posted on 12/10/2007
4th Place
Posted on 10/13/2007